Some collections are designed; this one is authored. Laura Gottwald for Apadana is a true artist collaboration — and Gottwald's pedigree is the rare kind that shows in the work. Raised during the golden age of advertising by two creative-director parents, she founded her own interdisciplinary design firm while still an undergraduate at the Rhode Island School of Design, bringing together artists, designers, and architects to create across an extraordinary range: corporate branding, boutique interiors, lighting, jewelry, even footwear.
That breadth is the point. A designer who moves fluently between a brand identity and a piece of jewelry brings a particular discipline to a rug — an eye trained to consider proportion, material, and impact at every scale. The result is a collection that treats the floor as a canvas rather than a surface, each piece carrying the intentionality of someone who has spent a career making beautiful things. For the collector, a Laura Gottwald for Apadana rug offers something a catalog cannot: the signature of a named designer and the quiet prestige of a true collaboration. For the interior designer, it is a piece with a story worth telling a client. Explore the Laura Gottwald for Apadana collection for artist-designed rugs where a lifetime of interdisciplinary design meets the art of the loom.
